Send Event Activities from Zuddl to Salesforce
Captured activities
Activity name | Events | Webinar | Sync time |
---|---|---|---|
New user registration | ✔️ | ✔️ | Immediate |
Attended | ✔️ | ✔️ | 1 hour (after event ends) |
Event Polls Answered | ✔️ | ✔️ | 1 hour (after event ends) |
Event Question Asked | ✔️ | ✔️ | 1 hour (after event ends) |
Event Question Upvoted | ✔️ | ✔️ | 1 hour (after event ends) |
Event CTAs Clicked | ✔️ | ✔️ | 1 hour (after event ends) |
Event VOD View | ✔️ | Every day at 12:10 AM and 12:10 PM (UTC) + 1 hour (after event ends) | |
Event Survey Answered | ✔️ | 1 hour (after event ends) | |
Attended Session Live | ✔️ | ✔️ | 1 hour (after event ends) |
Attended Discussion Room | ✔️ | ❌ | 1 hour (after event ends) |
Attended Booth | ✔️ | ❌ | 1 hour (after event ends) |
Event Engagement Time | ✔️ | ✔️ | 1 hour (after event ends) |
Event Discussion Room Engagement Time | ✔️ | ❌ | 1 hour (after event ends) |
Event Session Engagement Time | ✔️ | ✔️ | 1 hour (after event ends) |
Event Booth Engagement Time | ✔️ | ❌ | 1 hour (after event ends) |
Entered | ✔️ | ✔️ | Immediate |
No Show | ✔️ | ✔️ | The day after event end date at 1:30 am/1:30 pm |
For the 'Attended session live' activity, Zuddl sends session metadata (session description, start & end time, session type (in-person or virtual)) and session attendance type as ‘Virtual’, In-person, or ‘Hybrid’.
- Virtual: when attendees check in to sessions from the event page.
- In-person: when attendees physically check in to sessions through the check-in app.
- Hybrid: When an attendee first joins as a virtual attendee then joins as an in-person attendee or vice-versa.
We only track the session time for virtual sessions and not for in-person sessions.
Prerequisites
Select activities to pass to Salesforce
Virtual Events | Webinar |
---|---|
The captured activities are shown in the campaign member details page as shown below:
Passing any duration-specific data to Salesforce requires a minimum of 1 minute of attendee activity in a Zuddl event/webinar.
Session activities
If you have added event sessions to your campaign, you can access the session-level activity data in the relevant fields of the campaign member. The activity selection step is slightly different. Under the Activities tab, two tabs will be displayed: Parent campaign and Child campaign.
Select the activities for the Parent and Child campaigns. Under Parent campaigns, all event-level activities are listed for selection, and under Child campaigns, all session-level activities are listed. Similarly, in your Salesforce account, campaign members under the parent campaign will continue to show the aggregated engagement activity data (attendee activities performed in the event and attendee activities performed in the session), whereas campaign members under the child campaign will only have the engagement activity data of the particular session