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How to Create a Zapier Workflow to Capture Attendee Activity

3 mins read

The actions attendees take within an event give insights that deepen your understanding of your attendees and equip you to make meaningful conversations with them and eventually convert them into customers.

All the different activities that are captured in an event are described in the activity table. Interaction activities such as polls answered or questions upvoted to time spent activities such as total time spent in the event, time spent in a session, and so on. The trigger activates when a user activity is detected and is passed as the event happens. To capture user activity on Zapier, you need to do the following:

1. Choose app & event

  1. On your Zuddl dashboard, create a new event.

  2. Now go to your Zapier dashboard, click + Create Zap , and select New Zap.

  3. On the Change trigger screen, search for the Zuddl app, and click on the latest version of the Zuddl app. 

  4. Under App & event in the Event dropdown, select User Activity and click Continue.

2. Choose an account

Under the Account section, you need to authenticate the organization. Steps 1 to 4 of the Choose an Account step are the same as for New Registration activity.

3. Add a Trigger

  1. Under the Trigger > Select Activities dropdown field, choose the activities from the Select Activities tab. Refer to the activity table for the description.

    You need to select each activity individually, one by one. Only the activities you select here will be sent in response. Your activity selection looks like this:

  2. Next, enter your Event ID and click Continue.

    Go back to the Zuddl dashboard and copy the event ID from the URL/address bar—for example,***y0uralphanum3ricc0d3***/event-setup.

4. Testing the trigger

This is an optional step. You can click on Test Trigger which will show a dummy response as shown below:

Response objects

Field names Description
Event Name Name of the event
Email Attendee’s email address
Venue Venue type: “Stage,” “Room,” “Booth,” etc.
Location Ref Name Name of the stage, room, or booth.
Activity Type Refer activity table to view all the activity types.
Activity Name Name of the activity, such as poll question, Q&A question, stage name, Room name, session name, etc.
Activity Response Attendee’s input

Then, click Continue with selected record button.

2. Add an action

On the new Change action page, search for the required app for the action step. For testing purposes, let’s select “Email by Zapier”. You can insert data into each field, as shown below.

Once the action is set up, you can test the action and Publish the zap.

Viewing Zap runs

Click on the Zap runs icon on the side-navigation to view the data logs.

Activity Details

The supported activity type and their description is shown below:

Activity Type Description
CTA_CLICKED The call-to-action button clicked by the attendee
ASKED_QUESTION The questions asked by the attendee
ANSWERED_POLL The poll answered by the attendee
QUESTION_UPVOTED The questions upvoted by the attendee
JOINED_SESSION The sessions joined by the attendee
JOINED_DISCUSSION_ROOM The discussion rooms joined by the attendee
JOINED_BOOTH The booths joined by the attendee
ANSWERED_SURVEY The surveys answered by the attendee
WATCHED_VOD The Video-on-Demand videos watched by the attendee
TIME_SPENT_IN_SESSION The total time spent by the attendee in a session
TIME_SPENT_IN_DISCUSSION_ROOM The total time spent by the attendee in a discussion room
TIME_SPENT_IN_BOOTHS The total time spent by the attendee in a booths
TIME_SPENT_IN_EVENT The total time spent by the attendee in an event
PROFILE_UPDATED Profile updated by the attendee

To pass this data to a specific app, use Activity Type as the field and Activity Details as value.

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